Job Type: Full Time
Qualification: BA/BSc/HND
Location: Lagos
Job Field: Media / Advertising / Branding


Job Summary

The ideal candidate will be responsible for developing and executing creative content strategies that align with the brand's vision and goals.
This individual will play a pivotal role in creating engaging and high-quality content to enhance brand awareness, drive engagement, and boost sales.


Key Responsibilities

* Create and implement a detailed social media strategy aligned with overall marketing objectives.
* Identify target audiences on different platforms and tailor content accordingly.
* Conduct competitor analysis to stay informed about industry trends.
* Generate engaging content (text, images, videos) for various socialmedia platforms
* Develop a content calendar to schedule posts consistently.
* Utilize storytelling techniques to enhance brand narrative.
* Respond to comments, messages, and inquiries from followers promptly.
* Foster positive interactions and build relationships with the online community.
* Identify and address customer concerns on social media.
* Monitor key performance indicators (KPIs) like reach, engagement, and conversions.
* Analyze social media data to identify trends and optimize campaign performance.
* Generate reports to present insights to stakeholders.
* Develop and execute social media campaigns for product launches, promotions, or special events.
* Collaborate with other marketing teams to integrate social media efforts with broader marketing strategies.
* Track campaign performance and make adjustments as needed.


Requirements

* Excellent communication skills
* Strong writing and copywriting abilities.
* Visual design skills (preferred).
* Analytical and data interpretation skills.
* Proficiency in social media platforms.
* Understanding of digital marketing principles.
* Ability to multitask and manage deadlines.


Method of Application

Interested and qualified candidates should forward their CV to: talent@amaniadvisory.com using the job title as the subject of the email.